Hotelmize, a big-data startup which works to optimise profits for hotel wholesalers, bed banks and travel agents, has raised a total of $3.8 million in seed funding. Leading the round was Investible, an Australian-based early-stage investment group which has previously invested in globally successful companies such as Canva, Ipsy and Brandless.
Hotelmize applies the principles of capital market trading to the hotel booking industry. The idea behind Hotelmize first came to CEO Dor Krubiner while he was planning his summer vacation. Noticing a large number of rate changes for his desired hotel, Dor understood that hotel rooms are like stock options are are tradable commodities.